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Author(s): Priyanka Pathak-Narain
Publisher: Juggernaut, Year: 2017
From selling chawanprash on a bicycle and teaching yoga to small groups of people in the late 1990s, today Baba Ramdev is a media mogul who can shake governments. He sits at the top of a multi-billion-dollar consumer goods empire that sells everything from swadeshi jeans to ghee and has taken the yoga revolution down to small-town India. This is his story